Launching, step by step

1.Your launch journey

The launch page tracks five stages and always highlights your next step.

1. 1

   After publishing, open the Launch page. The rail across the top reads: Deployed, Launch kit, Published, Get found, Results.

2. 2

   Whatever is next for you is highlighted — you never have to guess the order.

2.Your launch kit

Posts, images, and video drafts about your real app — made for you, waiting for review.

1. 1

   The kit is assembled from your app’s own context: what it does, who it is for, its live URL.

2. 2

   Open any draft to edit the words — they are drafts, not final copy.

3. 3

   Nothing in the kit publishes by itself. Every piece waits for your approval.

3.Publish your announcement

Approve what you like; publish to connected channels or copy and post anywhere.

1. 1

   Approve a draft, then schedule it or publish now — publishing uses a press-and-hold confirm as a safety step.

2. 2

   No channel connected? Use “Copy”, post it yourself, then “Mark as Posted” so your calendar stays right.

4.Get found on Google

The findability basics, checked on your actual live app — with a fix for every failure.

1. 1

   On the Launch page, press “Check my live app”. The check looks at your title, description, share image, headline, robots.txt, and sitemap.xml.

2. 2

   Failing checks come with fixes: press “Copy the fix request for the builder” and paste it into the builder chat — it fixes your app for you.

3. 3

   Follow the numbered Google Search Console steps to get indexed, and the Business Profile steps if you serve local customers.

4. 4

   Use the starter keywords — drawn from your own product — in your title, description, and posts.

Tip: Building marketing before the basics pass is watering a garden with the gate shut. Run this check first.

5.Results and what comes next

Keep the loop going: more content, more channels, a repeatable rhythm.

1. 1

   Deployed apps report visitors and form signups back to your dashboard, so you can see whether the launch moved anything.

2. 2

   Set up your Brand Kit in the Growth Agent to keep drafting posts and campaigns from your real product — the same review-first rule applies.

3. 3

   Repeat: new feature → publish → announce → check. Launches are a rhythm, not an event.